We regularly conduct polls to find out that what exactly our readers think about. In the current poll our question was that if a blog design helps in popularity of the blog or not. I must say that, I was more than surprised to see the results. There were 61 votes in total and majority of those bloggers believe that a blog design will surely help in increasing the blog’s popularity.
Here are some of the reasons I could think of that made people to vote for that option -
1. Shows the seriousness of the blogger – A unique blog design costs decent enough that it’s chosen by only those bloggers who are very serious in blogging business. You can pick almost any successful blog and they mostly have custom blog designs as that helps them show their seriousness and love towards their blog.
2. Navigation and UI is in blogger’s hands – A custom blog design lets the owner of blog to be in the control of the blog. Various things like bread-crumbs and the placements of tags, custom comments, recent posts, related posts and just about everything one can think of. This helps in ensuring that the bounce rate can be reduced and thus helps in popularity of blogs.
3. On site optimization – As WordPress theme designers we ensure that the on-site optimization of the blogs are done and I’m sure that most of the WordPress theme designers take that in account as well. This surely is possible in free themes through various plugins however, there are various things that can be controlled through themes directly and thus saves one from staying away from plugins. You can take this point as an extra add-on.
What are the other reasons you think that make people believe in those blogs more than the one that are running on free themes ?