Google crashes the Internet and frustrates marketers everywhere! (Impressive title, huh?) This post was published @ Hubspot by Mike Volpe and in the post, he has discussed the dependency of marketers on Google Inc and its products. Here’s how he expressed his frustration -
Google is a huge company and should be doing better. They really let the marketing community down today in a big way. Companies that provide online software (sometimes called software as a service or Saas) should provide a public reporting mechanism to show when they are having performance problems.
When you’ll give a thought about it, you’d realize that as a webmaster/blogger you are so much dependent on this search engine giant. The thought of Google account getting hacked, Google playing evil role etc comes as nightmares to me! There is so many services of Google on which I’m dependent completely -
1. Google Search – Not only for helping find lot of interesting stuff on the web but also the traffic it sends to my blogs that helps me make my living.
2. GMail – It is the solution to each and every email need of mine. I’m using several GMail and Google apps accounts as they are without a doubt best and most comfortable email solutions provider.
3. Google Analytics – Helps me in tracking the visitors and thus help me improve my blogs.
4. Google Webmaster tools – Helps me in improving my blogs by helping me check web crawl errors, keywords information, links information and various other tools.
5. YouTube – For hosting the videos and viewing them.
6. Picasa – Of course, for hosting the images and storing them. Although, Flickr also helps!
7. Feedburner – I know that this doesn’t work as it is supposed to however there is no other service close to the offerings by Feedburner. We do get frustrated when we see it not work properly, isn’t that a sign of dependency?
8. News – Being net savvy, I literally don’t watch television and in order to keep me up to date, I use Google news as it gives me world wide news.
9. Google IG, Google Reader, Gtalk, Google Docs and what not!
Are you this much dependent on Google? Not sure about all of you, however I see many people around me who are completely dependent on Google like me.
Same here Mayank :)
However I would also like to add Google Maps to this list as well. Whenever I have to go to an unknown place, the first place I go is Google Maps and search for the place.